In 6000 BC, the tribes of Mesopotania did it. In 2010, the business world is doing it. We call it, going Back2Barter. Barter is an age-old method adopted by people to exchange their goods and services. Primarily used centuries before the invention of money.

During the middle ages, the Europeans used Barter to trade their goods like furs and crafts to the east in exchange of perfumes and silks. During the Great Depression in the 1930’s, Barter became hugely popular once again.

Business started with barter and now once again it makes business sense to barter. Even with a lot of money flowing in the market and amidst different booming economies, ‘Barter’, as a concept is making more sense and profitability to different business models around the world.